Anyone on Facebook knows and probably despises Facebook’s targeted ads. Sure, on rare occasions they’re selling something you’re actually looking for and genuinely need, but most of the time, they’re either a pain or ridiculous. The algorithm, I’ve found, also likes dredging up brands and companies you’ve maybe had one interaction with and dropping more of their ads in your news feed. When it’s a company you’ve had a positive interaction with, that can be really good. In the case of a negative first impression . . . not so much.
Enter Bandworks Publications.